BD Agent
Job Summary
We are looking for a dynamic and results-driven Business Development Agent to grow our brand presence, build strategic partnerships, and manage relationships with Key Opinion Consumers (KOCs). This role combines business development, influencer outreach, and campaign execution to drive sales and brand awareness. You will identify new opportunities, negotiate contracts, and coordinate marketing campaigns across various social media platforms.
Responsibilities
- Identify and pursue new business opportunities and partnerships
- Identify, recruit, and manage relationships with KOCs/influencers
- Plan and execute marketing campaigns involving KOCs
- Monitor competitor activities and analyze campaign performance
Required Skills
- Bachelor’s degree in Marketing, Business, or related field
- 1–3+ years of experience in business development or influencer marketing
- Strong negotiation and communication skills
- Familiarity with social media platforms (TikTok, Instagram, etc.)
- Data-driven mindset with analytical skills
Job Details
Job Title: Business Development Agent
Job Overview
We are looking for a dynamic and results-driven to grow our brand presence, build strategic partnerships, and manage relationships with Key Opinion Consumers (KOCs). This role combines business development, influencer outreach, and campaign execution to drive sales and brand awareness.
Key Responsibilities
1. Business Development (BD)
- Identify and pursue new business opportunities, partnerships, and collaborations
- Develop and maintain strong relationships with clients, partners, and stakeholders
- Negotiate contracts, pricing, and partnership terms
- Conduct market research to identify trends and growth opportunities
- Achieve sales and revenue targets
2. KOC / Influencer Management
- Identify, recruit, and onboard relevant KOCs aligned with the brand
- Build and maintain long-term relationships with KOCs
- Coordinate product seeding, campaigns, and collaborations
- Track KOC performance and engagement metrics
- Ensure content aligns with brand guidelines and campaign goals
3. Campaign Execution
- Plan and execute marketing campaigns involving KOCs
- Monitor campaign performance and optimize strategies
- Collaborate with marketing and content teams
- Prepare reports and insights on campaign effectiveness
4. Market & Competitor Analysis
- Monitor competitor activities and influencer strategies
- Stay updated on social media trends and consumer behavior
- Provide actionable insights to improve brand positioning
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 1–3+ years of experience in business development, influencer marketing, or similar roles
- Strong negotiation and communication skills
- Experience working with influencers/KOCs is a plus
- Familiarity with social media platforms (TikTok, Instagram, etc.)
- Data-driven mindset with analytical skills
- Ability to communicate effectively with KOCs through calls and various social media platforms (e.g., Instagram, TikTok, WhatsApp).
- Relationship Building
- Campaign planning and execution
- Problem solving and adaptability